Keyword Analysis & Research: wholesalers

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Which is true of wholesalers?

One of the primary function of a wholesaler is promoting the product in their locality as well as taking charge of the sales of the product. A wholesaler is generally given targets for sales and he has to achieve these targets. Because the company cannot cater to each individual retailer, the wholesaler takes care of the sales in his own territory.

Which is true about a wholesaler?

Wholesalers can often provide quicker delivery to buyers because they are closer to the buyers. Wholesalers absorb some risk by taking title and bearing the cost of theft, damage, spoilage, and obsolescence. Wholesalers supply information regarding competitors' activities, new products, price developments, and so on. Page Ref: 462 Objective: 2

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